![]() ![]() Originally designed for commercial use, the BRK smoke detector was redesigned for residential use in 1967. But in 1969, BRK Electronics of Aurora, Illinois, began marketing a product that would change fire safety forever: the smoke detector.įor three decades, BRK and its smoke detectors and related home safety products have helped millions protect their homes and families from fires. ![]() There was no such thing as a readily available warning device to guard against such tragedies. Then, as now, most fire deaths occurred during sleeping hours, usually before the flames even reached the victims, according to the National Fire Protection Association (NFPA). Up until 1969 Americans did not sleep as soundly as they might have. Capitalizing on that brand name and its leading market share in the smoke detector segment, the company has developed and marketed a broad range of residential safety products, including carbon monoxide detectors, child safety products, electronic and electromechanical timers, fire escape ladders, fire extinguishers, fire safes and chests, motion sensing lighting controls, night lights, radon gas detectors, and rechargeable flashlights and lanterns. The “First Alert ” brand name is one of the most widely recognized consumer brands in the home safety industry. The company is one of the largest manufacturers of smoke detectors in the United States, a market in which it is estimated that more than 90 percent of all homes have at least one smoke detector. ![]() Employees : 3,142 Sales : $186.9 million (1997) NAIC : 334290 Smoke Detectors Manufacturing 339999 Fire Extinguishers, Portable, Manufacturing 332999 Safes, Metal, Manufacturingįor more than 25 years, First Alert, Inc., along with its subsidiaries, has been a leading worldwide manufacturer and marketer of a line of home safety products. Wholly Owned Subsidiary of Sunbeam Corporation Incorporated : 1967 as BRK Electronics, Inc. 3901 Liberty Street Road Aurora, Illinois 60504-8122 U.S.A. ![]()
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